Hublot is making inroads in the US market, after opening its third store in the country in New York City. The brand has chosen to locate its boutique at 692 Madison Avenue in Manhattan. This prestigious address was chosen because of its heritage and renowned location. The building itself is a historical property that dates [...]
To answer increasing demand for its masterpieces, Patek Philippe has opened a new production facility in Le Brassus towards the end of last year. The official inauguration of the center occurred on December 9 in the presence of Philippe Stern who is the Honorary President of the brand, Claude Peny who acts as the General [...]
Exports of Swiss watches surged at the start of 2011 due to the strong sales in the United States, France, and China at 30.3%, 40.7%, and 20.8% respectively. These figures are released by the Federation of the Swiss Watch Industry FH. Worldwide, the sales of Swiss watches increased by 14.6% compared to a year ago. [...]
If you’ve been reading up on Swiss watches, then you’ve probably encountered the term “water resistance” a lot of times. So what does this mean exactly? In essence, the International Organization for Standardization refers to it as the capability to withstand water that enters the case. In the case of Swiss watches, “water resistance” is [...]
